Since launching in July 2017, ELiTE Sales has proven to be the #1 leading consignor of broodmare prospects and horses of racing age. The team also boasts the sale of champion Tepin for a record $8,000,000, the highest price broodmare ever sold in the U.S. and champion Monomoy Girl for a world record $9,500,000. Our secret to success is our team’s diverse strengths that cover each sector of the industry, or drive, and our reputation.
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Chad Brown
Brittany Russell
Brad Cox
Graham Motion
Todd Pletcher
Trainers
Sellers
Gary Barber
Peter M. Brant
Spendthrift Farm
Coolmore
Michael Dubb
Elkstone Group
Scott Heider
The Heiligbrodts
Klaravich Stables
Robert LaPenta
Little Red Feather
Madaket Stables
SF Bloodstock
Starlight Racing
Winstar Farm
Industry Experience
Our team is heavily involved in both the domestic and international sales circuit. This inherent understanding of the wants and needs of buyers affords us the market knowledge and industry relationships that few consignors have .
Market Knowledge
With over 500 horses under management, our sister company BSW/Crow stands at the forefront of market knowledge in racehorses and broodmare prospects . ELiTE has successfully sold over 600 horses, including 28 millionaires, such as the record-setters Monomoy Girl (sold for $9.5 million) and Tepin (sold for $8 million). Our deep market insights benefit both buyers and sellers, serving as the cornerstone for ELiTE Sales.
Buyer's Passports
ELiTE was the first consignor to produce our trademark Buyer’s Passport - a comprehensive analysis of past performances, race replays, Thoro-Graph and Ragozin sheets, and a list of potential next starts for each horse in our consignment. Since launch, ELiTE’s passport have become the industry standard and buyers rely on our team’s market knowledge, replacing the need for them to do their own research.
Accurate Appraisals
The most important part of selling your horse is an accurate appraisal and reserve . ELiTE has excelled in this area through market knowledge gleaned from our daily bloodstock business allowing us to be accurate, open and honest with buyers and seller alike- instilling a customer confidence that allows you to secure the highest possible price for your horse . To date, ELiTE has sold 91% of all horses offered at auction.
Social Media
Specifically Twitter, has become one of the most effective ways to communicate with the entire Thoroughbred Industry. ELiTE dominates this space- Tweeting more than any of our competitors and getting tremendous interaction with industry leaders. ELiTE also utilized other Social Media streams such as Facebook and Instagram.